New Beginning worked on an exciting summer campaign for Heaf House, a local specialty coffee in Dubai. We started with identifying the main summer elements for the summer campaign, lemon and hibiscus were highlighted. We helped guide the identity of the summer, with ways of how it can be shot for their social media platforms, as well as developing a limited-time summer menu. We also designed a menu for them, and printed it in a nice way. From providing social media strategies, to designing a limited-time summer menu featuring these flavors, we infused every detail with sunny, seasonal vibes. And of course, we made sure the menu was designed carefully to reflect the theme.
